![]() ![]() I’ll go over each color below and what it represents.ĭomain Name System (DNS) is considered the phone book of the web. The green, orange, and purple below represent the time it takes to establish a connection to the website. I’m going to be using for a lot of the images, and I’ll link to the tests and list the settings where applicable. The answer is that the analytics tag probably fired sooner than before, and was able to record more people before they leave a page. Unless you were extremely slow before, Google says that improving page speed should not impact your rankings. However, I will caution that many of these studies may be a bit misleading. WPO Stats has many example studies on page speed improvements. There are lots of studies showing that if you increase page speed, you’ll see increases in things like organic traffic, click to visit ratio on ads, more visitors in general, and many other benefits. #Gulp imageoptim update#SEO? The Speed Update only impacts the slowest sites according to the official announcement.If a person leaves before the tag is fired, they won’t be recorded in the analytics system. Generally speaking, a faster site will record more visitors because the analytics tag will load sooner. Any delay or lag on their actions is noticeable. You want visitors to have a fast and smooth experience. There’s been a renewed focus on page speed from Google recently with mobile speed becoming a ranking factor, a Speed Report in Google Search Console, and Chrome announcing they may flag sites that are slow, but did you know that page speed has been a ranking factor for Google since 2010? WP Rocket (paid) + an image optimization plugin, or:. #Gulp imageoptim install#With that said, if you are not technical and you’re just hoping to install a plugin/module to speed up your site, here are some that should help: So, in this post, I’ll help you understand how page speed works, and what actions to take for your particular site. ![]() That’s fine, but not all sites are the same. Many of the existing articles give you a list of actions to take or plugins to install to help with different aspects of speed. But do you understand how those optimizations work, or whether they’re actually going to make your website faster? There are lots of tools to test page speed, and lots of different metrics to target. ![]()
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